Tired of copywriting that sounds the same?
Well, we have the solution for you!
Jasper.ai and Copy.ai are revolutionary AI copywriting tools that allow you to copy, paste and generate text with only a few clicks. These two tools are fast, efficient, and easy to use – perfect for anyone who wants to save time during their busy day.
We have tested both tools intensively and have done all the hard work so that you can decide which AI copywriting tool is better, Jasper.ai or Copy.ai.
Luckily you can get free trials for both Jasper and Copy.ai with these links:
Click Here to Claim Your FREE Jasper ai Trial
Click Here to Claim Your FREE Copy.ai Trial
AI Writing Tools in a Nutshell
Imagine this: it’s a new day and you set up your workstation. With your freshly brewed coffee or tea in hand, you scroll through your list of tasks for the day and one of them being a major article that requires over 2000 words with a tight deadline.
How hard can it be?
So, you open up a new document and as you attempt to write content, you hit backspace over and over and realise you’ve got writer’s block. It happens to the best of us. We all know the hardest part is getting started!
But what if you have an AI writing tool that generates the writing for you?
All you need to do is to give them the gist of what needs to be written such as the topic and a few instructions, and then they write it up for you in a matter of seconds.
Well, that’s far from just an idea and is in fact a real invention by great minds who, just like you, want to end that dreaded writer’s block. And not just that, maybe even write better than ever!
The power of AI writing tools has revolutionised how our modern world works. And copywriting is no exception.
Many writers out there do not have the luxury of picking up the pen once inspiration hits their minds or whenever they want. Copywriters or marketers, work with tight deadlines and are expected to write exceptional copy that entices the audience.
These professionals write long form content (a blog post or social media posts) as well as short form content (for instance Google Ads copy or LinkedIn ad copy) on a consistent basis.
But we’re only human, there’s only so much time in a day and energy we can exert to write the perfect marketing copy.
So this is where AI writing software arrives, more like in a miraculous way as it descends from the heavens with beaming light surrounding it that astonishes us all.
Theatrics aside, AI experts thought of creating an AI-powered tool that lets anyone conquer that blank page. Two copywriting tools are standing out and we will be talking about these tools today.
Jasper.ai and Copy AI both have something in common, and that’s to assist copywriters, marketers and entrepreneurs alike to write effective and original copy with ease using AI technology.
Both AI copywriting tools are designed to turn your ideas into brilliant marketing copy that sells. And they’re doing pretty well, making the copy sound like it was from an actual creative mind of a human.
From writing blog posts that can help companies rank higher in search engines, to creating Google Ads, as well as generating the perfect blog title, social media captions and high quality content whether that be long form content or even short form content, you’re covered with these tools.
Jasper AI and Copy AI cannot compare to other tools as they are both their own AI copywriting tools with their own key features that can help ecommerce site owners, entrepreneurs, marketers and more.
So how did we get to this point?
As we’ve mentioned above, marketers are faced with high demands of producing copy for ads, social media posts, webinar scripts, ecommerce product descriptions, blog posts, a video script with relevant keywords, email subject lines, you name it! All of which should be spotless and alluring.
The truth is, with a more competitive online market, businesses looking to boost brand awareness and conversions are scrambling to produce more and more high quality content with the goal to scale their business efficiently.
And did you know…
Statista reports that more than 50 percent of companies are predicted to spend over $10,000 a year on content marketing and the budget for content is only going up as the year progresses and more so in the next few years.
So, did AI-generated copywriting happen overnight?
Like many new ideas, their fruition takes time. AI-generating copywriting is no different. A majority of the AI writing services or copywriting tools are powered by Generative Pre-Trained Transformer 3 (GPT-3). GPT-3 was created by OpenAI, an artificial intelligence research laboratory, and released in June 2020.
GPT-3 is essentially a language prediction model that produces text that is so good, that you’d think an actual copywriter wrote it. However, developing this model wasn’t simple. It was trained on an enormous data set of web pages, books, and Wikipedia entries.
And the result? You give it the ingredients such as relevant keywords, the topic, and ideas, then it’ll serve you text based on its prediction of what will come next, with knowledge based on all the data it was trained with.
Although it’s not at all perfect, the GPT-3 isn’t really human grade just yet but many companies see it as a solution for writer’s block and efficiently writing more copy in less time.
So how do Jasper AI and Copy AI compare to each other?
In this next section, we’ll be breaking down what Jasper AI has to offer as well as what Copy AI can provide.
Jasper.ai
Claim your FREE Jasper Trial Here
Formerly known as Jarvis AI, Jasper AI’s mission is to help you write better copy with the help of artificial intelligence. Their machine learning called Jasper writes proven, high-converting copy built to boost conversions and ROIs.
Their tool allows small business owners and content marketers to write copy for different platforms and mediums such as social media ads, email campaigns, blog posts, websites, and more.
Believe it or not, over 10,000 copywriters, entrepreneurs, and digital marketing agencies are now using Jasper AI. Among the accumulated raving reviews of this AI writing software, one of which said that it took 20 days for them to write 3000 words, but with Jasper AI, this user now only takes 7 days to produce the same length.
Jasper AI promises that Jasper, your AI copywriting assistant, will save you hours of writing clever and original content, end writer’s block, and generate eye-catching headlines.
It also allows you to choose the tone of voice you’d like in the copywriting, a handy feature for anyone with a particular branding voice. And of course, it ensures your grammar is spotless even in different languages!
Is Jasper AI the perfect fit for me?
Jasper AI is not just for the professional copywriters out there looking to boost their writing power. It’s also fit for entrepreneurs who need irresistible product descriptions, engaging social media captions and marketing copies in email campaigns. Jasper AI can also help entrepreneurs populate their websites with relevant SEO-rich blog posts as well as generate high-converting copy for their ads.
Jasper AI is also suited for marketers out there. We know that marketing can be a handful as you juggle different mediums and test different strategies.
But with Jasper AI, this will save you time with writing original and catchy copy for ads, campaigns, social media posts and more.
And lastly, this tool is also a perfect fit for agencies to deliver not only impeccable short form content but also help in creating long form content for their clients quickly and with ease. No more chasing deadlines with faulty copies!
Now that you’re properly acquainted with Jasper AI, let’s talk more about its pros and cons.
Jasper AI Pros
Firstly, as we mentioned above, Jasper AI helps break that dreaded writer’s block as well as helps you write efficiently, saving you more time. And because you write faster, you are able to write more content in days as opposed to writing organically in a month.
Jasper AI Generates Original Copy
Not only are you able to become a content creating machine, but Jasper AI generates 99.99% original copy. So, no need to worry if someone else out there is putting out the same copy as you are.
Excellent Customer Service
Jasper AI also provides excellent customer support. Got a problem or have any inquiries? They’ll get to you with everything you need in a snap.
You also get access to the AI copywriters community, mingle and exchange tips or knowledge with fellow copywriters utilising the power of AI to generate content.
The Academy
If you’re an absolute newbie to AI copywriting tools, Jasper AI has an Academy that shows you the ropes on how to use the platform and feeds you knowledge from SEO strategies to social media marketing.
Highly Affordable
Most importantly, Jasper AI is affordable for most users who have opted for the Starter Plan with a price of USD$29 per month for 20,000 words generation.
And lastly, they have a 7-day money-back guarantee policy while other companies take an average of 30 to 90 days. Not only will you have plenty of time to generate content and test all the features and determine whether this AI writing tool is in line with your writing process and preferences, but you’ll also have the assurance that you’ll get your money back with the 7-day policy.
Jasper AI Cons
Jasper AI is an amazing tool however it does have some minor downsides to it such as the occasional glitches where it generates irrelevant content. Plus, they need a little more human editing for the content to be spotless.
How does it all work?
Now, if you’re considering using Jasper AI and are wondering how it works exactly, we’ll tell you how!
The first step is to “Choose Your Skill” where you are prompted to a selection of different platforms you need to write for, such as writing headlines for Facebook or tools to enhance your copywriting such as the Content Improver where you take a piece of content and Jasper will rewrite it to make it better.
Once you’ve chosen your skill, you are taken to step two: describing.
You’ll need to describe the nature and industry of your business and add a description. For example, let’s say you’re a local Fish and Chips shop called “Fishy and Chipy’s”, and you’d like to come up with a description.
Jasper ai features the Product Description option, where you’ll be able to come up with something like this: “Looking for a delicious seafood dinner? Look no further than Fishy and Chipy’s! Our cod and haddock are fried in fresh oil or baked until golden brown, and served with chips on the side. Our batter is special and coated to perfection – you won’t be disappointed. So come on in and enjoy a fish dinner at its finest!”
Do keep in mind, that the information you need to input can vary depending on the chosen skill. For example, if you need to write a paragraph for a blog post on a certain topic, you’ll need to describe what the blog post is about as well as provide some keywords on the Paragraph Generator option. Jasper will then help you generate some text to help you get started based on what you’ve provided.
Then step three is where the magic happens! Once your intro is generated, you can start to type a little more, like a sentence or two, and then you have the option to let Jasper continue it for you.
You get to select if Jasper should write a short, medium, or long copy. You also have the option to highlight and rephrase certain parts of your copy.
Visit Jasper.ai to get started for free and check out more of their templates!
COPY AI
Claim your FREE Copy.ai Trial Here
Copy AI promises a faster, fresher, and better copy. All you need to do is type a few words about your product and Copy AI does the rest! It has been a powerful force, making waves in the industry with over a whopping 100,000 people signing up to use its machine-learning tool.
Copy AI has been gaining a lot of traction and as mentioned by TechCrunch, “The startup is notable for a few reasons. First for its model of building in public. I initially heard of the company through its monthly updates that it posts on Twitter. Thanks to that, I can tell you that Copy.ai generated monthly recurring revenue (MRR) of $53,600. That figure, up 46% from January, works out to annual recurring revenue (ARR) of $643,200.”
Additionally, Copy AI promises you an AI that acts as a legion of the best copywriters generating ideas and copy that converts. Copy AI, much like Jasper AI, prevents the time-consuming writer’s block. Helping you prevent any missed deadlines or producing stale copy after writing for long hours.
Users are raving about Copy AI with one user saying that brainstorming ideas and playing around with language now only takes 30 seconds with Copy AI.
This doesn’t come as a surprise since the copywriting tool is built on top of the world’s most advanced AI language model. Powering every professional out there with their creativity and writing, blowing their minds in the process.
Does Copy AI suit my needs?
Copy AI is not only for professional copywriters but for anyone needing fresh copy such as a Website Designer, Marketer, Social Media Manager, and Entrepreneur.
Why? Because Copy AI lets you create different types of copy:
Digital Ad Copy
The significance of writing high-converting Facebook, Google, and LinkedIn ads is that they can help businesses reach more potential customers and convert more leads into sales. Copy.ai can help businesses write these ads so that businesses can easily focus on other tasks while knowing that their copy for ads actually converts.
Social Media Content
Keeping your social media content fresh and interesting is important for a few reasons. For one, if you’re posting the same thing over and over again, your followers are going to get bored. They may even start to unsubscribe from your page. Additionally, if you’re not putting any effort into your posts, it’s going to show. Your followers will be able to tell that you’re not interested in what you’re doing, and they’ll be less likely to stick around.
So, how can you keep your social media content fresh and interesting? One way is to come up with new and interesting caption ideas using Copy.ai.
Website Copy
Copy AI has made a big splash with its ability to make Hero Texts and Meta Descriptions very SEO-rich. This capability is important because it can help a business’s website rank higher in search engine results pages (SERPs), which can result in more website visitors and, ultimately, more customers.
eCommerce Copy
When it comes to writing effective product descriptions, it’s important to think about the benefits that your product can offer your customers. By highlighting the benefits of your product, you can entice customers to buy it. Copy.ai does a great job of doing this, providing copy that hooks the attention of potential customers, with the aim of persuading them to buy the brand’s products.
Blog Content
One of the best features of Copy AI is that it can take bullet points and turn them into a full blog that captures the attention of your readers. This is important because it can help you get your point across in a way that is easy to read and understand. Copy AI can also help you to create content that is engaging and interesting, which can help you to attract more readers.
Sales Copy
Copy AI is highly regarded as a valuable tool for most marketers because it can provide assistance for Pain-Agitate-Solution to Attention-Interest-Desire-Action. This means that it can help you create content that is more effective in achieving your desired outcome.
Now that you’ve got a clear idea of what this copywriting helper does, let’s talk about its pros and cons!
Copy AI Pros
With their Open GPT-3, you get results that are relevant and most importantly highly effective for your landing pages, ads, blog posts, etc.
Copy AI has an impressive dossier of social proof from leading brands and actual professionals using their tool. They feature videos from real users and businesses talking about Copy AI. So you know they’re pretty legit!
Plans and Subscription Options
If you’d like to dip your toes before making the plunge to commit to a monthly subscription, Copy AI offers a 7-day free trial as well as a free plan.
Copy AI provides a tailored monthly plan for you depending on your needs, so you only pay for the features you actually need to use!
Easy Onboarding
Onboarding is a smooth experience. Getting started with their platform is a breeze.
Copy AI is perfect for beginner copywriters or a professional that isn’t really particularly familiar with writing copy.
As many users have mentioned, Copy AI speeds up the process of brainstorming and generating fresh ideas for your copy.
Support
Like Jasper AI, Copy AI also lets you join a whole community of copywriters and other professionals utilising the power of AI to write their content.
Copy AI also does live training that also lets you fire any questions you have about the tool.
Copy AI Cons
A downside to this amazing tool is that sometimes the results are mixed. With some copy, Copy AI did a great job at generating it but some are quite irrelevant, similar to Jasper AI. You need to be crystal clear with how you describe what you need Copy AI to write about.
Copy AI is slightly pricier than Jasper AI with a monthly rate of USD$ 35.
How does it all work?
The process is quite similar to Jasper AI.
First, you’ll need to create a new project and select the tone you want your copy to be, you can choose from friendly to luxury. Then you select a tool for the content you need such as product descriptions or Instagram captions. You can even turn bullet points into a paragraph!
Then, you need to describe your idea to Copy AI in the description box. Once that’s done, you press the create button and Copy AI will take a few seconds for generated content for you to choose from!
Make the edits that are needed and save the results to your project, then you’re done! That simple.
Pricing
Jasper AI
With Jasper AI, you can either pay monthly or yearly, but do note however that the yearly payment is only available for the Starter Plan and Boss Mode Plan.
As seen above, users can write articles, blog posts or even create long form content and make SEO optimized content, to help rank in search engines with the assistance of Surfer SEO. But each plan will have a limit on the number of words per month and so you’ll need to decide which one will meet your needs.
Copy AI
With Copy AI, you can’t really write articles or a blog post that are long, when using the Free plan. Although you can do that with the Pro Plan instead.
Conclusion
So, in the future, will AI completely diminish copywriters? Not at all! These AI-powered tools are not here to replace us but rather to enhance the way we write.
There are many AI tools out there that will provide you with generated content according to your inputs but won’t quite suffice for what you actually need.
We hope that our Jasper AI vs Copy AI comparison shows how both these tools, can help you step up your content marketing efforts, whether that be creating a unique blog post or to write long form content that is highly optimised for search.
Whether you choose Copy AI or Jasper AI, one thing is for sure, you’re on your way to better results from your customers or audience!
Which tool are you choosing? Let us know!
